Get a Free Healthcare SEO Audit
Find out exactly what is holding your website back. Our free healthcare SEO audit checks your technical health, content, local presence, backlinks and the routes patients take to contact you, then gives you a clear list of what to fix first. Our SEO website audit services cover everything from single practices to large hospital sites.
- Free, with no obligation to work with us
- Healthcare-specific checks, not a generic tool export
- A prioritised fix list, not a 200-page report
- Findings walked through on a short call
Send Us Your Website
You Cannot Fix What You Have Not Found Do You Know What Is Holding Your Site Back?
Most practices know something is wrong: rankings have slipped, a new website lost traffic, or enquiries have gone quiet. What they rarely know is why. Guessing leads to money spent fixing the wrong things.
A free healthcare SEO audit replaces the guesswork with a clear picture: what is broken, what is missing, what competitors are doing better, and which fixes will make the biggest difference first.
Claim My Free AuditWhat your free audit tells you
-
The specific technical, content and authority issues keeping your pages below competitors, not general advice.
-
Thin, duplicate or outdated pages that drag down the rest of the site, and the ones worth improving first.
-
The points between landing on a page and calling or booking where people give up and leave.
-
What the practices ranking above you are doing differently, and where you can realistically overtake them.
-
Every finding ranked by impact, so your team or your developer knows exactly where to start.
What You Get With Your Free Audit
Not a long automated report. A short, clear set of findings your team can actually act on.
A Prioritised Fix List
Every issue ranked by impact, so you know what to do first, second and third.
Quick Wins
Changes your team can make straight away that are likely to make a visible difference.
Content and Trust Notes
Where pages need named authors, review dates or clearer, more accurate medical information.
Competitor Comparison
How you stack up against the practices ranking above you, and the reasons why.
Page-by-Page Notes
Specific notes for your most important service, condition and location pages.
A Walkthrough Call
We talk you through the findings in plain language, so nothing is left as jargon.
What Our Healthcare SEO Audit Checks
Six areas, each reviewed with healthcare in mind. Pick any area to see exactly what we look at.
The technical health that decides whether your pages can rank at all.
- Crawling and indexingWhich pages search engines can find, and which are blocked or missing.
- Speed and Core Web VitalsLoad times and stability on real pages, measured on phones first.
- Site structureHow services, conditions, doctors and locations are organised and linked.
- Errors and redirectsBroken pages, redirect chains, and leftovers from old website moves.
A healthcare SEO content audit of the pages you already have.
- Thin and duplicate pagesPages too short, too similar or too generic to rank.
- Search intent matchWhether each page answers what people actually search for.
- Trust signalsNamed authors, clinical review, credentials and up-to-date information.
- Pages competing with each otherTwo or more pages chasing the same searches and splitting the results.
How visible each location is in the map pack and local results.
- Google Business ProfileCategories, services, hours, photos and reviews for every location.
- CitationsName, address and phone consistency across directories.
- Location pagesWhether each location has a real, useful page of its own.
- Local rankingsMap pack positions across the areas and services you care about.
Who links to your site, and whether those links help or hurt.
- Link profileThe quality and relevance of the sites linking to you.
- Risky linksSpammy or paid-looking links that may be holding the site back.
- Link gapsWhere competitors are earning links that you are not.
- Lost linksValuable links now pointing at broken or moved pages.
What happens after a patient lands on your site.
- Contact pathsHow easy it is to call, book or send an enquiry from your key pages.
- Mobile experienceWhether booking and calling work properly on a phone.
- Tracking setupWhether calls and forms are actually being measured correctly.
- Accessibility basicsReadability, contrast and other issues that quietly turn people away.
Why the practices above you are above you.
- Who you compete withThe sites actually ranking for your key services and locations.
- Content comparisonWhere their pages answer questions that yours do not.
- Authority comparisonHow their backlinks and local signals compare with yours.
- Realistic opportunitiesSearches where you could genuinely overtake them.
Most sites have issues in more than one area. What matters is the order you fix them in. Technical problems can undo good content, content without local signals stays invisible, and none of it helps if patients cannot get in touch.
Signs You Need a Healthcare SEO Audit
If any of these sound familiar, a free audit is the quickest way to find out why.
-
WHAT'S USUALLY HAPPENING
It could be a technical change, a search update, a lost link or a competitor moving ahead. Each needs a different fix.
HOW WE SOLVE ITThe audit traces the drop to its likely cause, so you fix the actual problem rather than guessing.
-
WHAT'S USUALLY HAPPENING
Redesigns and platform moves often break redirects, drop pages or lose content that used to rank.
HOW WE SOLVE ITWe check what changed, find the pages and links that were lost, and list what to restore first.
-
WHAT'S USUALLY HAPPENING
Rankings that do not move usually point to a ceiling: thin content, weak authority, or a technical limit.
HOW WE SOLVE ITThe audit finds the ceiling and shows what it would take to break through it.
-
WHAT'S USUALLY HAPPENING
Pages may overlap, miss what people search for, or be too generic to rank for anything.
HOW WE SOLVE ITOur content audit shows which pages to improve, which to merge, and which to remove.
-
WHAT'S USUALLY HAPPENING
Profiles, pages and listings often drift apart across locations over time.
HOW WE SOLVE ITWe compare every location side by side and show exactly what the weaker ones are missing.
-
WHAT'S USUALLY HAPPENING
Months of reports, but no clear sense of what was fixed, what was built, or whether it helped.
HOW WE SOLVE ITThe audit gives you an independent view of where the site actually stands today.
How Your Free Healthcare SEO Audit Works
From the form to your findings, in four steps.
Request Your Audit
Send us your website and anything you would like us to focus on.
We Review Your Site
We check the six areas above, with healthcare in mind, and compare you with competitors.
Walkthrough Call
We talk you through what we found and what to fix first, in plain language.
You Decide
Fix it in-house, hand it to your developer, or ask us to help. No pressure either way.
Healthcare SEO and Website Work We've Delivered
A look at how we approach visibility, site structure and enquiry paths across different healthcare organisations.
Web Design + SEO
Web Design and SEO for a Dental Clinic
Local search structure, treatment page targeting and a clear path from a local result to a phone call.
Read case study
Web Design
Web Design for a Senior Care Provider
A site structured around the services families are actually looking for, with enquiry routes that are easy to find.
Read case study
SEO
SEO for a Spine Hospital
Condition and procedure pages mapped to search intent, supported by technical and internal linking work.
Read case studyWhy Practices Trust Our Audits
Healthcare-Specific Checks
We look for the issues that matter to healthcare sites, like trust signals, practitioner pages and patient privacy.
Prioritised, Not Padded
A short list ranked by impact, instead of a long automated export nobody reads.
Ready for AI Search
We check how clearly your site explains your services, which affects how AI search tools describe you.
Plain Language
Findings written so a practice manager can follow them, not just a developer.
Enterprise-Ready
Enterprise SEO audits for hospitals and health systems with thousands of pages and many locations.
No Obligation
The audit is yours to keep, whether or not you decide to work with us.
SEO Audits for Every Specialty
Ready for Your Free Healthcare SEO Audit?
Send us your website and we will show you what is holding it back, what to fix first, and how you compare with the practices above you. Free, and with no obligation.
Whether you run one practice or a hospital network, the audit starts the same way: with the form.
PREFER TO TALK FIRST?- Where you stand today. How your site performs across technical, content, local and links.
- What is holding you back. The specific issues keeping your pages below competitors.
- Where patients drop off. The points where visitors give up before calling or booking.
- What to fix first. Every finding in order of impact, so you know where to start.
Request Your Free Audit
Healthcare SEO Audit FAQs
Questions about our free healthcare SEO audit? Here is what practices ask most, and the plain answer.
Are there any other questions I can answer for you?
Contact UsA review of six areas: technical health, content, local presence, backlinks, conversion paths and competitors. You get a prioritised fix list, quick wins, notes on your key pages, and a walkthrough call to explain it all.
Yes. There is no charge and no obligation to work with us afterwards. You keep the findings either way.
It is a review of the pages you already have: which ones rank, which are too thin or too similar, which compete with each other, and which need clearer, more accurate medical information. Our SEO content audit service shows what to improve, merge or remove.
Yes. Enterprise SEO audits for hospitals and health systems cover large sites with many departments, locations and legacy pages. For very large sites we agree the scope with you first, so the findings focus where they matter most.
It depends on the size of the site. A single-location practice is quicker to review than a hospital site with thousands of pages. Once we have looked at your site, we will tell you when to expect your findings.
Just your website address to start. If you can share access to Google Search Console and Analytics, the findings go deeper, but the audit works without it.
That is up to you. Some practices fix things in-house, some hand the list to their developer, and some ask us to help. Our SEO website audit services are designed to be useful whichever you choose.